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- Just (Don't) Do It - Nike Attempts to Halt Custom Sneakers
Image from The Undefeated The sneaker game has become bigger than ever, with an approximate value of 79 billion as of May 2021 (https://www.fastcompany.com/90637534/how-sneakers-became-a-79-billion-business-and-an-undisputed-cultural-symbol-for-our-times), and like any large company, Nike wants to keep expanding their piece of the market, which already totals to 31 billion. In a newly filed lawsuit in the Central District of California, “The Swoosh” is attempting to put an end to the many artists who make their livelihood off of buying genuine Nike products and putting their own twist on the shoes. Customizers typically do this through creative methods such as painting, changing around the midsole of shoes (a practice known commonly as “sole swapping”), among other creative methods. In the lawsuit, the behemoth from Beaverton, Oregon alleges that an influx of custom sneakers into the market will create a classic trademark confusion as consumers will not be able to discern what is a genuine product. This isn't the first time in the past year that we have seen a large fashion company attempt to forbid a repurposing of genuine goods, when earlier this year we saw Polo Ralph Lauren attack upcyclers who transformed old Polo apparel into hats. However, this is the first time it could have a major impact on sports. Custom shoes have become commonplace in major sports, especially in Basketball, Football, and Baseball for quite a few years now. A quick image search of “Custom Shoes NBA'' will bring up the bevy of players who don bespoke kicks on the court, including Suns Guard Langston Galloway. The NFL even has a grace week where it allows players to wear whatever crazy cleat designs they want for the benefit of charity under their “My Cause, My Cleats'' program (usually the NFL only allows for customs during warm-ups). (Houston Texans Wide Receiver DeAndre Carter My Cause, My Cleats” in support of the Juvenile Diabetes Research Fund. NFL/Houston Texans) So where does this go from here? If they win, Nike could corner the custom market, and make their athletes play by their rules, and shut out any non-endorsees or anyone who doesn’t want to play by their game. They could destroy a main part of the business of people who rely on their artistic visions to make ends meet - people like Mache Custom Kicks or Kickstradomis who have been paving their own paths for the last decade. A win for Nike would be a loss for creatives everywhere and could trickle to other sectors of sports business such as custom jerseys, and repurposed vintage clothing - which has seen an uptick over the last year. As for the Athletes and Creators, they have been looking at ways to also pave their own, to create their own IP, and to control their own brand. Namely, this includes the aforementioned Galloway who launched his own brand “Ethics” which he debuted during the NBA Finals, and New York Mets Pitcher Marcus Stroman who added to his clothing line “HDMH” (standing for Hype Don’t Measure Heart) with his new cleat line “SHUGO.” which he debuted at the beginning of the 2021 MLB season. On the creator's end, Mache Custom Kicks has been putting out his own designed shoes for the past couple of years on a pre-order basis, so perhaps the bespoke route will be the next wave in order to avoid potential trademark infringement. TOP - Ethics by Langston Galloway (ESPN) MIDDLE - SHUGO. by Marcus Stroman (@_SHUGO on Twitter) BOTTOM - The Mache Runner Centralia by Mache Custom Kicks (https://machecustoms.com/) It will be interesting to watch how Nike’s attempted bust on Custom Sneakers develops over the next few weeks and months. If they get their way it could ultimately lead to more players wanting to create their own way, and more customizers to get on board with them as well. The case is Nike, Inc. v. Customs By Ilene, Inc., 5:21-cv-01201 (C.D.Cal.)
- Service Academy Recruitment: Plebe Year or BBQ with Lamborghinis?
Service Academy Recruiting Prepares to Take an NIL Hit (Photo Credit: FanDuel) In comparison to their Division I (D-1) counterparts, service academy football programs face a unique myriad of additional recruiting hurdles. For example, service academy commits not only sign on to play D-1 football for four years, but also to at least another five subsequent years of military service after graduation. This obligation precludes the overwhelming majority of NFL prospects from being draft eligible; short of those who receive the Secretary of Defense's express permission. Other than for the rarest of circumstances, academy athletes are not permitted to redshirt, starting their eligibility clock day one. Last but certainly not least, in addition to the demanding life of a D-1 athlete, they’re faced with a grueling academic and military schedule. These non-negotiables are viable elements of concern to particularly talented high school recruits who believe a shot at the NFL is in their future. While taking this into account appears to be a statistically misguided mistake for most recruits, the limitation is still plausibly on the minds of many when signing day comes. Recent NCAA rule changes allowing collegiate athletes to sell rights to their names, image and likeness (NIL) will act as yet another barrier to service academies’ recruiting. Under federal law (5 C.F.R. § 2635.702 ) “An employee may not use his public office for his own private gain or for that of persons or organizations with which he is associated personally. An employee's position or title should not be used to coerce; to endorse any product, service or enterprise; or to give the appearance of governmental sanction.” One would presuppose the athletes will be even less inclined to the idea of playing at these programs knowing the opportunity for NIL compensation is definitively off the board. The lack of opportunity for NIL compensation is amplified by the key role social media plays in recruiting. It remains to be seen how many D-1 football athletes will take home considerable coin in exchange for their NIL, but if the instant notoriety of Barstool's Dave Portnoy’s press conference and Hercy Miller's widely publicized deal are any indication of how widespread these contracts will be, it is safe to assume the belief of an opportunity to be significantly compensated will play a role in the recruiting process. Ken Niumatalolo, Jeff Monken and Troy Calhoun, head coaches of Naval, Military and Air Force Academies respectively, will inevitably face more of an uphill battle convincing recruits to sign. Let’s illustrate the new thought process coaches will be up against through a quick thought experiment-- while controlling for those who have NFL aspirations and presumably wouldn’t choose a service academy regardless of NIL. I’m a three star high school recruit. For the sake of the experiment (and to control for the aforementioned restraints), I’m a rational kid who has no dreams of Roger Goodell calling my name from his creepy leather chair in April. I’ve been offered a full ride at comparable American Athletic Conference football programs- the Naval Academy and Memphis. Faced with an opportunity to earn an endorsement deal at Memphis and no such opportunity at Navy, what’s an average high schooler going to choose? Think back to yourself as an 18 year old and be honest about what sounds more appealing: 'Plebe Year' with no NIL or a BBQ with Lamborghinis and the chance for an NIL endorsement? Service academy sports, particularly football, play a highly visible role in the Department of Defense’s recruiting efforts. The Army/Navy Game has 7-8 million plus viewers each year. If NIL significantly dilutes the talent pool of incoming recruits and quality of play leading to a decrease in viewership, at what point would legislatures or the President step in to consider making an exception to 5 C.F.R. § 2635.702 ? You can find Rob Williams on Twitter @RobWilliams804
- Judge Dismisses Manny Pacquiao Injuction
Even though his Showdown with unified World Welterweight Champion Errol Spence is not for another couple of weeks, on Friday eight-division world champion and future Hall-of-Famer Manny Pacquiao got a big victory outside of the ring as a California judge denied an injunction trying to stop the Spence fight from happening. Pacquiao’s defense team revealed mid-day Friday Pacific Time that judge Walter Schwarm of Orange County Superior Court has denied the attempt at an injunction for Paradigm Sports trying to stop the Pacquiao – Spence fight for Las Vegas on August 21st. “As Senator Pacquiao correctly said after this lawsuit was filed in June, he has an absolute right to participate in the August 21 bout with Errol Spence. Today the Court agreed and resoundingly rejected Paradigm’s injunction publicity stunt in a strong and detailed decision. Senator Pacquiao looks forward to his bout with Mr. Spence on August 21.” As we have written, Paradigm is upset because they believe that Pacquiao went back on their agreement for a two fight deal to be promoted and arranged by them. They further want to be refunded what they say was a $3 million+ purse advance to Pacquiao for the proposed first fight of the deal. Pacquiao and his legal team countersued last week and they contend that the $3 million+ was not tied as part of advance payment for a proposed upcoming bout with Paradigm. But, rather it was a signing bonus to do a deal with them. Pacquiao further believes he was lied to about the making of a fight with UFC star Conor McGregor, also repped by the Los Angeles-based Paradigm. And, that Paradigm also didn’t live up to the lucrative endorsements they promised Pacquiao to sign with them. Paradigm filed their multi-million dollar lawsuit in late June against Pacquiao in Orange County civil court, claiming breach of contract among other things. They further claimed in writing that they were able to negotiate a $25 million fight purse for Pacquiao for a bout with former Jr. Welterweight World champ Mikey Garcia that would have taken place May 15, 2021, in Dubai, United Arab Emirates. Paradigm further contends Pacquiao was to receive a $5 million purse advance for the proposed Garcia fight. That deal fell apart after Pacquiao attempted to make that $5 million advance a guarantee, even if he did not compete, per the complaint. “Pacquiao knew full well that Paradigm had exclusive rights to schedule his next two immediate fights,” Paradigm attorney Judd Burstein wrote in the complaint. “Nevertheless, in bad faith and material breach of the parties’ contracts, Pacquiao, upon information and belief, had surreptitiously entered into a contract to fight Spence.” Obviously, Judge Schwarm, who heard arguments on virtual video call Thursday, did not agree enough to give the agency their injunction. This paves the way for Pacquiao to fight for the first time in over two years against Spence at the T-Mobile Arena in Las Vegas. Pacquiao’s last fight was also in the desert, defeating previously unbeaten Keith Thurman in a spectacular 12 round performance. As for the wrangling on the money that was advanced to Pacquiao, that will take months and maybe years to figure out and settle between Paradigm and Pacquiao’s lawyers. As seen on Big Fight Weekend: Manny Lawsuit Tossed Out
- Darrelle Revis Challenges NFLPA’s Arbitration Clause at New York’s Highest Court
Going head-to-head with Darelle Revis in his prime as the NFL’s premier shutdown cornerback was never a quarterback’s idea of a fun Sunday afternoon. And for years, Revis’s agents and attorneys, Neil Schwartz, Jonathan Feinsod, and Schwartz & Feinsod, LLC, profited handsomely from negotiating his NFL contracts and endorsement deals off the field. But when Revis discovered that Schwartz had unilaterally negotiated a provision in an endorsement deal that would have given Schwartz’s half of the money, rather than the 10% they had previously agreed upon, he fired Schwartz and sued him for fraud. Revis’s only written agreement with Schwartz, however, was the NFLPA standard representation agreement, which is a preprinted form that contains a fairly broad arbitration clause sending all disputes arising under the agreement to arbitration. At the time he signed the SRA, Revis also orally agreed that Schwartz would represent him in negotiating off the field endorsement deals in exchange for a 10% contingency fee. The SRA notes that Revis and Schwartz had entered that separate agreement for legal services at the same time as the SRA. Revis’s SRA When Revis sued for fraud, Schwartz responded by moving to compel arbitration under the SRA, even though the dispute centered on the off the field endorsement deal and not the contract negotiations with NFL teams. Schwartz argued, the SRA was the parties only written contract and it incorporated the terms of the oral legal services agreement, so the arbitration clause should force Revis to arbitrate his claims, rather than pursue them in court. When Supreme Court, Westchester County agreed, Revis appealed to the Second Department. In an order with two Justices dissenting, the Appellate Division majority held that the broad SRA arbitration clause left the question of arbitrability to the AAA arbitrators and, under those rules, “neither the Supreme Court, nor this Court, nor any court, has the authority to decide whether and to what extent these parties’ disputes are arbitrable” (Opn, at 13). Thus, the majority reasoned that it was powerless even to inquire whether Revis’s fraud claims fell within the scope of the parties’ arbitration clause in the SRA. The dissenting Justices, however, didn’t feel as powerless. As they saw it, it is a misreading of the contract documents to draw a line from the SRA to the NFLPA Regulations to the AAA Rules, and then, upon examining them collectively, to conclude that the separate Marketing and Endorsement contract (hereinafter the M&E) must initially go to an arbitrator in the event of a dispute between the parties over the M&E. Notably, Paragraph 8 of the SRA only incorporates the arbitration procedures of the NFLPA Regulations to the extent of resolving disputes over the meaning, interpretation, application, or enforcement “of this Agreement,” meaning the SRA only (emphasis added). By the plain language of the SRA, the NFLPA Regulations are not incorporated for the resolution of disputes that arise outside of the SRA. They could be incorporated for other agreements if the other agreements were to so provide, but here, the M&E was not in writing and, therefore, did not provide so. If the NFLPA Regulations do not extend to the M&E, then the terms of the AAA Rules are also not reached. (Dissenting Opn, at 17). With the two Justice dissent on a question of law–the proper interpretation of the SRA’s arbitration clause and its applicability to the separate legal services agreement for endorsement deals–providing an appeal as of right to the Court of Appeals, Revis now asks the Court to reverse the Appellate Division majority’s opinion and limit the scope of the SRA’s arbitration clause to only an agent’s services in negotiating contracts with NFL teams. Separate agreements could incorporate the SRA’s arbitration clause by reference if the parties so choose. But unless they do expressly, the SRA’s arbitration clause should be limited to the services that the SRA covers. Revis has a strong argument under the plain terms of the SRA, which, as the Appellate Division dissent notes, limited arbitration to when disputes arise in the meaning, interpretation, or enforcement of “this Agreement.” Indeed, New York’s general rule is that the question of arbitrability is first decided in the courts (see Matter of Smith Barney Shearson Inc. v Sacharow, 91 NY2d 39, 45 [1997] [“the question of arbitrability is an issue generally for judicial determination in the first instance”]). Only a narrow exception exists when the parties clearly and unmistakably agree “to arbitrate even [arbitrability]” (id.). Although the AAA Rules incorporated in the SRA is an unmistakeable agreement to arbitrate the arbitrability of claims arising under the SRA, Revis’s claims don’t appear to arise under the SRA. Rather, Revis’s fraud claims relate only to the separate legal services agreement for the off the field endorsements. Because that agreement was an oral one, there is no unmistakeable agreement to arbitrate even the arbitrability of disputes arising under it. What’s remarkable is that this case could have a significant impact on how broadly or narrowly the arbitration clause of the NFLPA’s standard representation agreement is construed, and yet, so far, there are no amicus filings supporting either side. But there’s still time. The Court of Appeals’ rules for amicus motions provide that amicus briefs can be filed up until about one month before the case is scheduled for oral argument. And this case hasn’t been scheduled for oral argument yet. The Court of Appeals would benefit from hearing the perspectives of the players or agents who could be impacted by the Court’s interpretation. For more on Revis’s upcoming trip to the Court of Appeals, you can find the briefs here: Revis’s Opening Brief Schwartz’s Brief Revis’s Reply Brief Rob Rosborough is an appellate litigator and partner at Whiteman Osterman & Hanna LLP in Albany, New York. He runs the New York Appeals blog (https://nysappeals.com), covering the New York Court of Appeals and issues of appellate law in New York, where this post was first published. He can be reached at [email protected] or on Twitter at @NYSAppeals.
- Steep Buy-In at Florida’s Sports Betting Table… Winner Takes All?
(Photo Credit: Miami Herald) The table is set and the stakes are high. The players are the Seminole Tribe of Florida, Governor Ron DeSantis, FanDuel, DraftKings, Las Vegas Sands, and Magic City Casinos with West Flagler & Associates. The game is Texas Hold’Em and the prize is the right to provide sports betting services in the Sunshine State. The days of anonymous message board bookies and crypto-winnings payouts are waning as more and more states legalize sports wagering. As of July 2021, 14 states allow some sort of mobile sports betting, while numerous others have sports betting bills on the books (according to actionnetwork.com), non-less controversial than the great and sometimes wacky state of Florida. Poised as possibly the largest sports wagering market in the country, it is no surprise that there are a lot of big players at Florida’s sports betting table. In April of 2021, Florida Governor Ron DeSantis and the Seminole Tribe of Florida signed a massive, 30-year gaming compact. The compact, projected to bring $6 billion to the state of Florida, granted expanded gaming rights to the Seminole Tribe, including a controversial and exclusive expansion into mobile sports betting. It seemed as if the duo had flopped a straight, but did they pull a card out of their sleeve? The Indian Gaming Regulatory Act (IGRA) became federal law in 1988. The IGRA was intended to establish a gaming framework that would help all Native American tribes generate revenue while also protecting their gaming ventures from outside influence. A key provision in the IGRA requires gaming to occur “on Indian lands.” The compact, not so subtly, states “wagers made by players physically located within the state using a mobile or other electronic device, shall be deemed to be exclusively conducted by the Tribe where the servers or other devices used to conduct such wagering activity on the Tribe’s Indian lands are located.” This clever work-around to the “on Indian lands” requirement would allow bettors to use a mobile app to place bets anywhere within the state. In a series of tweets, Conduct Detrimental’s own Dan Wallach was quick to point out the compact’s work-around will not likely pass federal muster. In the first of many challenges to the compact, a complaint by Magic City Casinos shows that the state of Florida has already decided the issue in previous rulings; stating, “the phrase “on Indian lands” (as used in IGRA) is unambiguous and literally requires that the person placing the wager be physically present on tribal land.” The compact was submitted for review to the Bureau of Indian Affairs at the Interior Department. The Bureau is allotted 45 days to approve, decline, or give no response to such agreements. The effect of a “no response” is that the compact would be approved, but only to the extent that it is consistent with the IGRA. The compact would lack the support and legal bolster of a full Bureau approval and comment. August 5th marked day 45 and there has been no response. Both state and federal challenges to the compact are sure to follow. So, if the compact fails, how are Florida sports bettors going to get their fix?? No worries, the door is about to be kicked wide open. According to an article by the Tampa Bay Times, over $62 million has been poured into political action committees (PACs) and lobbying efforts surrounding sports betting in Florida. In some of the cleverest PAC titling ever, Magic City Casinos donated $15 million to the creation of the People Against Regulatory Legislation Addressing You committee… or the PARLAY PAC for short. Further, Las Vegas Sands, FanDuel, and DraftKings teamed up with a whopping $37 million donation towards their own PAC. In response to the mounting opposition, the Seminole Tribe also put forth $10 million to defend the compact. This sudden influx of money was most certainly due to a new bill, signed by DeSantis, which went into effect on July 1, to curb ballot-gathering contributions. Regardless, the pot is now right and we are just waiting on the river. Will the compact hold up against state and federal challenges? Will the numerous PACs be able to gain statewide voter support for a new sports betting law? Will Florida sports bettors finally be able to legally wager? The Florida 2022 Regular Legislative Session is set to begin on January 11, 2022 and it will be one for the (sports) books! Van Santos is a recent graduate of Nashville School of Law. He is a resident of Nashville, Tennessee. You can reach Van on Twitter at @Van_Santos_13 or through email at [email protected].
- Trademark Bungling? Translation: It’s Cleveland
Image from CNN There are some “special” places in this world. And then…there’s Cleveland. Sitting all alone up there, in a class by itself. Occupying the rarified air that is usually only reserved for a Hollywood comedy, with its guaranteed laughs and fumbles that occur with almost predictable regularity. So, it was no surprise that when the Baseball Club Formerly Known As the Cleveland Indians announced last week that it was changing its mascot name to the Cleveland Guardians, New York attorney Dan Lust, co-founder of Conduct Detrimental, discovered that there already WAS a “Cleveland Guardians” sports team: the men’s roller derby one, to be exact. The team even already owned the domain name ClevelandGuardians.com. What would have been a surprisingly bad move by any other MLB team looked to be sadly on-brand for the hapless “216”-ers. A team’s mascot name is synonymous with a team’s brand. The Yankees. The Dodgers. Instantly recognizable to even casual sports fans, these brands conjure up the entirety of the experience that any one fan has had with a team. Say “Cleveland”, and folks MY age (40+) almost universally think at least quickly of the movie “Major League” from the 1980’s. This branding is the keystone to a team’s – and their fans! – identity. Look no further than the Cleveland Browns’ NFL team’s own “Dog Pound” of fans for an illustration of this. As a trademark lawyer myself, I hear any team’s mascot name, and I say “Have you trademarked it yet? You need to protect your intellectual property!” (I’m a rather unapologetic nerd like that.) Intellectual property – copyrights, trademarks, patents, and business secrets – is an often-overlooked set of assets to almost any organization. As with any professional sports team, it is reasonable to expect that they have had dozens of lawyers on this intellectual property, protecting it from the outset. So when Cleveland announced last week that it would be changing its mascot name, it was a little strange that no trademark application immediately appeared in the United States Patent & Trademark Office’s online database for trademark searching, called TESS. Jump to today, Wednesday, July 28, 2021, and what did I stumble across on TESS while I was waiting for a client to email me some pictures of a product that she’s trademarking? “Cleveland Guardians”! In fact, there WAS an application from July 13, 2020 in the search results! What?! How did they manage to keep their new name secret for over a YEAR?! Well…it turns out that last July (2020), an application was filed with the USPTO that is related to the “Cleveland Guardians” name, by someone purporting to represent the organization (or at least TRYING to do so). TESS has the following record on that 2020 application here: Now, the applicant filed this trademark application as an “intent-to-use” application, or a “1b” application, meaning that he did not yet actually use the name “Cleveland Guardians” in commerce yet, but that he was indeed planning to do so. So, for the filing of a 1b application, there is no need to submit a “specimen”, or a picture or website or some such other article that “proves” that one is using the applied-for mark in commerce, yet. But our little eager beaver DID submit a specimen! However…he submitted it for “ENTERTAINMENT IN THE NATURE OF BASEBALL GAMES”. So that is what the application reflected. Oh no! What a mistake! What now? Not to be hindered in the slightest, our intrepid applicant has provided us all with a TRANSLATION of “entertainment in the nature of baseball games”. For my over four decades of sports fandom, I never knew that “entertainment in the nature of baseball games” translated to “Cleveland Guardians”! Whew, am I ever glad this fellow helped me discover my gap in sports knowledge. The USPTO, stuffy old government arm that it is, was not amused, finding that “ENTERTAINMENT IN THE NATURE OF BASEBALL GAMES” was merely descriptive, and our would-be hero of 2020 sadly was denied the right to trademark this phrase. Or to trademark “Cleveland Guardians”, his purported “translation”. Which leads us to today’s revelation: On July 23, 2021, just last week, the Cleveland Indians Baseball Company, LLC, FINALLY filed an application for the trademark of “Cleveland Guardians” with the USPTO: While there is no English translation of “Cleveland Guardians” into any other tongue included on this application, we do wish the applicants the best of luck, both with the USPTO and on the diamond. They’re going to need it, to compete with that roller derby team! Let’s just hope they get around to changing the name of the LLC, too. Mikal-Ellen Suzuki Bennett is intellectual property counsel at the multi-state firm of Kincaid & Associates, PLLC, and works in the firm’s Wilmington office. She practices mostly intellectual property law these days and spends as much time as she can outdoors and/or with her friends and family. She retains her lifelong love of her family, sports, chemistry, and all things WVU. Let’s Go Mountaineers!
- NIL’s Treacherous Conflict of Interest Problem
With the implementation of “Name, Image, and Likeness,” (NIL) legislation around the country, student athletes are now able to profit off of their likeness and enter into endorsement contracts. While this is an exciting time for student athletes, there are still many obstacles and barriers involved in the early state laws that may prevent student athletes from getting paid. One of the biggest barriers to student athlete’s compensation will be conflicting contract interests with their university and their university’s athletic department. Under Florida law, student-athletes are prohibited from entering into a contract for NIL compensation that conflicts with a term in a university team contract. Similarly, California’s NIL law “prohibits a student athlete from entering into a contract providing compensation to the athlete for use of the athlete’s name, image, or likeness if a provision of the contract is in conflict with a provision of the athlete’s team contract.” Since student athletes are prohibited from entering into agreements that conflict with the university's contract interests, student athletes are expected to enter into agreements that either coincide or do not affect the university’s contract interests while also disclosing their potential contracts with their university’s athletic department to prevent conflicting contract interests. Instructing every eligible college athlete to disclose their potential NIL endorsement deals to their university seems like a tall task for athletes, coaches and everyone else involved; however, most of the potential conflicting contract interests will involve the university’s major athletic sponsors. For example, a student athlete at The University of Alabama will likely know that their main apparel sponsor is Nike since the Nike logo appears on their jerseys and other athletic apparel. Thus, it would be very unlikely for a student athlete at Alabama to enter into an agreement with a competing athletic company like Adidas or Under Armor, especially when they could possibly enter into a NIL agreement with the same company that sponsors their university. Although it is unlikely for a student athlete to enter into a contract that conflicts with their current university or athletic department, it is bound to happen at some point in this NIL era. Will the student athlete be forced to resign from their university’s athletic team if they refuse to terminate the conflicting contract? Until a student athlete enters into a contract that conflicts with their university's contract interests, we do not have the precedent to answer these types of questions. However, the majority of issues involving conflicting contract interests are likely to emerge before a student athlete agrees to attend an NCAA institution. With the emergence of NIL, student athletes will seek to get paid before choosing where they start their college career. Signing a significant deal with a major sports brand will definitely affect the student athlete’s ability to earn revenue, especially if the university the student athlete wishes to attend has a different major sports brand as their main sponsor. For instance, 17-year-old, Mikey Williams, became the first high school athlete to sign a NIL contract when he agreed to a deal with Excel Sports Management. Since Williams is considered to be one of the top national basketball prospects, he is projected to generate millions of dollars of his name, image and likeness rights. Although Williams could enter into blockbuster deals with major basketball brands, his endorsement choices will affect where he decides to enroll two years from now. If Williams were to enter into a contract with Nike, he would likely choose an institution that is sponsored by Nike and would allow him to gain revenue from the contract he signed while in high school. Williams, and other athletes in his position, would be unlikely to choose an institution that would not allow him to capitalize on the contract that he already had signed, which would result in the schools without a Nike sponsorship losing their chance to have an athlete like Williams play for their school. Conflicting contract interests pose a variety of major issues and headaches for institutions going forward, especially for smaller institutions without major sport brand sponsors. While on the other hand, it also creates a multitude of issues for student athletes. Based on potential contract interests, are student athletes better off signing NIL contracts after they enroll at an institution? How will all student athletes disclose their contracts to their universities? Conflicting contract interests will be an important issue to keep in mind as other states continue to pass NIL legislation and NIL rules are fully implemented into college athletics.
- The Last of Us: Notre Dame’s Looming Alignment Decision
Image from Slap the Sign (slapthesign.com), a Fansided Website Texas and Oklahoma are bolting for the greener pastures that is the SEC. Obviously, this realignment will have a massive effect on the college landscape, for both major and minor sports alike. However, a curious thought came up as I pictured Texas and Oklahoma leaving a collapsing Big 12 conference. Where do other national brands go? And who on Earth is going to compete with the SEC, especially in football? In addition to snagging Texas and Oklahoma from the Big 12 (albeit for hefty buyout fees for each program), Ohio State, Clemson, and Michigan are other massive programs rumored to be in the running to assimilate into the SEC. While pundits and journalists have been reporting that these schools are being courted, the sports media sphere has been surprisingly silent on the position that this puts Notre Dame in. Do they make the jump and go to the ACC including football? Do they try to break off and join the SEC and follow the other football powerhouse, Clemson? Do they remain independent? We know the details surrounding Oklahoma and Texas leaving the Big 12, what that move will cost each program, and the massive potential for gain that each program has by joining the SEC. However, what would Notre Dame stand to lose by pulling out of their NBC contract? Would it be beneficial to make the jump and finally join a football conference? As it stands, Notre Dame’s contract with NBC was renewed in 2016 and terminates in 2025, worth roughly around $15 million annually for football. The current contracts terms were not announced, but NBC has at least retained these television rights to Notre Dame football since 1991. The confidentiality of the contractual terms lends some uncertainty to this proposition, for example, the buyout provision to end the agreement early could be so high that it doesn’t make fiscal sense for Notre Dame to join a football conference and forego its remaining independence. Regardless, that’s an incredibly fruitful agreement for both one of the main broadcast companies in media, and a team who (like it or not) is still viewed by some as college football royalty. Pulling out of the contract would also have ramifications in the scholastic realm for Notre Dame too. The University uses revenue from the contract to fund various scholarships and fellowships, both for undergraduate and graduate schooling. While Texas has its own TV network, the Longhorn Network, both that network and the SEC network are both owned and operated by ESPN, so this presents a slightly different situation for Notre Dame should they try to jump to a conference, while still maintaining the NBC contract. However, squaring the NBC agreement with the ACC Network agreement would prove quite challenging. Notre Dame does stand to make a substantial amount of money from joining a conference though. For example, in 2019, ACC schools reportedly received an average of $29.5 million based on the total revenue; however, Notre Dame reportedly received only $7.9 million of the $465 million in revenue that the ACC made. To note, that number was seemingly the lowest revenue number of the Power 5 conferences. Ultimately, it seems like it will come down to how much the “independent” title is worth to Notre Dame football, and the university. Everyone has a price in theory, right? It will be interesting to see what Notre Dame’s is, when they are inevitably faced with a decision on which conference to align with for football. Another exciting wrinkle in this situation is today’s development that the Big 12 has sent a cease-and-desist letter to ESPN, which consists of demanding ESPN end “all actions that may harm the conference and its members and that it not communicate with the Big 12 Conference’s existing members . . .”. Since Notre Dame is independent, it would seem to be likely for pushback to come from NBC itself, but it still nevertheless creates an interesting scenario should Notre Dame start to look for a conference home for its football program before the contract runs out. Daniel A. Goldstein is a practicing attorney at Carnes Warwick PLLC in Raleigh, North Carolina. He is a graduate of Campbell University's School of Law, and obtained his undergraduate degree from the University of North Carolina, at Chapel Hill. He has written on sports law-related issues for the North Carolina Bar Association's Intellectual Property blog. You can follow him on Twitter @dgunc3 and on Instagram @dangoldstein3.
- Why The Big 12 Might Actually Sue ESPN
Late Wednesday afternoon, Big 12 Commissioner Bob Bowlsby sent a cease-and-desist letter to ESPN president Burke Magnus demanding that ESPN cease and desist from “all actions that may harm the [Big 12] and its members.” The letter further demanded that ESPN not communicate with the Big 12’s existing member schools or any other NCAA Conference regarding the Big 12’s members, conference realignment, or the potential financial implications and incentives of conference realignment. But what did ESPN—which has a broadcast deal with the Big 12 and the other Power Five conferences and owns or airs the vast majority of college bowl games—do to “harm” the Big 12? Bowlsby’s stated reasoning for sending the cease-and-desist letter was twofold. First, Busby believes ESPN has been working with at least one other conference to induce current Big 12 schools not named the University of Texas or Oklahoma University to join another conference. Second, Bowlsby accused ESPN of violating its television rights agreement with the Big 12 by taking actions which impair the Big 12’s rights under the agreement. The letter marks a significant escalation in the already ugly (but nevertheless intriguing) battle that began with Texas and OU admitting their intentions to leave the Big 12 for the SEC. Bowlsby followed up the cease-and-desist letter—first published by Ross Dellenger of Sports Illustrated on Twitter (@RossDellenger)—by stating that he has documented evidence that ESPN tried to encourage another conference to add Big 12 members in an effort to destabilize the Big 12 so Texas and OU could avoid paying exit fees required by the Big 12’s grant of rights agreement. If true, Bowlsby’s legal theory is that ESPN’s attempted inducement of a Big 12 school to join another conference (possibly the American Athletic Conference, as reported by multiplesources) could constitute tortious interference with an existing contract. State laws differ, but generally speaking to establish a claim for tortious interference with an existing contract, the Big 12 must show: (1) the existence of a contract subject to interference; (2) ESPN willfully and intentionally committed an act of interference with the contract; (3) the act of interference proximately caused the Big 12 damage; and (4) the Big 12 suffered actual damages. There is no question that contracts between the Big 12 and its member schools exist, and any defection by a Big 12 school to another conference would certainly result in damages to the Big 12; those elements are easy to prove. What would be difficult for the Big 12 to demonstrate is that ESPN intentionally committed an act that interferes with the contracts between the Big 12 and its member schools. Generally speaking, the Big 12 would have to produce evidence that ESPN intended to cause or induce a member school to breach its contract(s) with the Big 12, or that ESPN tried to prevent the member school from performing its obligations under the contract(s). As the cease-and-desist letter is worded, whether the Big 12 could prove such an intentional act of interference seems unlikely. Specifically, Bowlsby states that he is “aware that ESPN has also been actively engaged in discussions with at least one other conference regarding that conference inducing additional Members of the Big 12 Conference to leave the Big 12 Conference.” If the assertion is that ESPN is talking to the AAC about the benefits of poaching Big 12 schools, I’m not sure that constitutes an intentional act to interfere by ESPN, since ESPN is not actually speaking directly with the member schools about breaching their contract(s) with the Big 12. However, Bowlsby has said that he has evidence, so it is possible more proof will be forthcoming. That said, if what Bowslby says in the letter is true, it’s more likely the Big 12 would have a viable breach of contract action against ESPN. Indeed, talking with and potentially incentivizing another conference to induce Big 12 member schools to leave would certainly seem to constitute actions prohibited by the television rights agreement with ESPN, specifically: “actions likely to impair, or [that are] inconsistent with, the rights of the [Big 12] has acquired under [the television rights agreement with ESPN].” Ultimately, it seems more likely that the cease-and-desist letter and Bowlsby’s subsequent comments are an effort to put ESPN, the SEC, Texas, and OU on notice that the Big 12 believes there is more to the story than just the company narrative about how Texas and OU began their journey to SEC membership. Bowlsby and the Big 12 appear ready to argue that the effort to get Texas and OU to the SEC and avoid exit fees dates back months, that it wasn’t just a simple case of Texas and OU approaching the SEC about joining, and that it involved intentional actions by ESPN and the SEC. So, if there were any questions about whether the Big 12 was going to slip quietly into the annals of college sports history without an ugly (but still intriguing) legal fight, let those questions be put to rest. They appear ready to fight, and they’re bringing ESPN with them into the CONFERENCE REALIGNMENT WARS! John R. Sigety (https://www.krcl.com/attorney/john-r-sigety/) is an attorney at Kane Russell Coleman Logan PC in Dallas, Texas. He is a graduate of Tulane University Law School, where he obtained his law degree and a sports law certificate. He has written extensively on sports law issues. You can follow him on Twitter @JohnRSigety
- Nike Won’t Get a Kick Out of Kyrie’s Instagram Comment
Image from Sneaker Bar Detroit Kyrie Irving was recently seen on Instagram airing his displeasure with Nike for attempting to release a design of his signature shoe (Kyrie 8), calling them “Trash” and apologizing to fans and sneakerheads alike in advance of the drop. He also stated that he had no part in the design or the marketing of the sneakers and Nike does in fact plan to release them without his approval and “regardless of what [he] says.” This is unlike Nike, who generally respects its signature athletes to a high degree. According to “Hoops Hype” a basketball fan forum, signature deals are given to elite players and in these types of deals, a brand will give the athlete a sneaker to create and ultimately release (think of any Lebron or Kobe shoe for reference). Compensation aside, one big part of a signature deal is the balance of creative control between the brand and the athlete. Certainly, Nike granted Kyrie some degree of creative control, whether it be an approval process, or even coming up with the designs himself. This can be seen with all of his other models. The real question of that dispute is whether Nike retains the final say. Legally speaking, there is more than likely a clause in the contract about promoting and otherwise not disparaging products of the collaboration between the athlete and the brand. As noted in another article, “Bryson DeChambeau: How Not To Treat A Sponsor,” “It’s not very often that professional athletes get into feuds with their sponsors, but when they do, the remarks made by the athlete could have significant ramifications including termination of the sponsorship. Almost every athlete endorsement agreement has legal language covering this exact type of scenario. Brands want to protect themselves from paying an athlete a good amount of money to endorse their brand and then have the athlete turn around and disparage the brand.” Certainly, Nike won’t get a kick out of Kyrie’s actions and if they really felt strongly enough about the action, could potentially pursue a breach of contract action. A breach of contract occurs when a party (or both) fails to fulfill its contractual obligations. Breaches can take two forms: 1) material, in which a party fails to fulfill an obligation as it pertains to a major part of the contract; or 2) immaterial, in which a party fails to fulfill an obligation as it pertains to a minor part of the contract. It is worth noting that the aggrieved party in a material breach might not have to fulfill its contractual obligations, while the inverse is true in the case of an immaterial breach. As the contract could very well contain a non-disparagement clause preventing Kyrie from speaking ill about any of the potential products or face a voided contract, Nike could potentially withhold payment or void the deal altogether, ending it right then and there. Without knowing the intricacies of the contract, it is difficult to speculate on just what sort of breach this is, but regardless, Nike, having been very lawsuit friendly as of late, might test the waters and see if it could bring a suit, and honestly, I wouldn’t be surprised. While this is not related to any court proceeding, if what Kyrie says is true, it sounds like Nike is operating in bad faith. Giving an athlete a signature shoe, and not only refusing to change the design when he voices his opinion, but to proceed with plans to release the shoe is most definitely not a good look. As this just happened early in the day on July 28th, this is still ongoing. Hopefully, they get this worked out and Kyrie can avoid an unnecessary lawsuit, because really, who wants to go to court because they didn’t like the design of their signature shoe?
- Name, Image, Likeness, and—Health Care?
John Roaux, AP Images The NCAA has been a lightning rod of criticism over the years, and it wasn’t until the legislative and judicial walls came closing in that they recognized name, image, and likeness rights on July 1. While states began enacting their own NIL legislation, Alston dampened amateurism as an ironclad defense to antitrust scrutiny. Perhaps the public’s appetite for NCAA reform has been satisfied—but it shouldn’t be. Following a series of football-related deaths, two White House conferences were ordered by President Theodore Roosevelt to ultimately create the NCAA in 1906. The NCAA’s establishment centered around protecting student-athletes from catastrophic injuries, an alarming irony in how the NCAA projects itself today. Before a 2015 rule change, Power 5 programs could cancel year-to-year scholarships for injury or poor performance. Non-Power 5 programs are still able to do this today, strikingly. Eligibility requirements demand that student-athletes prove they have $75,000 in healthcare coverage of their own, failing to trigger the NCAA’s catastrophic injury insurance until this amount in expenses is met (Wood, 2013, p. 561). Admittedly, most programs assist athletes with medical expenses in some way. This article, nevertheless, is tasked with dissecting the standard of care—if any—that the NCAA maintains for its student-athletes. A 30-page filing in response to a wrongful death lawsuit in 2013 revealed again that the NCAA adamantly asserts it has “no legal duty to protect college athletes.” Instead, the NCAA bestows this responsibility on its member institutions. We must ask ourselves, considering where the NCAA does choose to enforce rules, what exactly are the NCAA’s priorities? It seems as if the NCAA takes an á la carte approach to safeguarding the rights of athletes, leaving the difficult parts up to the discretion of the schools. A 2008 NCPA request to all D1 institutions sought disclosure of “key medical policies that can affect…student athletes.” Unsurprisingly, 90% of these programs declined to share any medical information whatsoever. With little to no transparency as to what medical policies each institution has in place, it is even more concerning that only 60 percent of all NCAA revenue is shared with conferences and institutions. In 2010, Power 5 and “Group of Five” conferences brought home over 61% of NCAA revenue that was distributed where the remaining 21 conferences received 38.4% (Lawrence, 2013, p. 29). An overwhelming number of smaller programs are under-resourced as a result, leaving student-athletes within this category disadvantaged when it comes to footing medical expenses. Athletic departments, for the most part, aren’t exactly financial powerhouses—only 25 of 65 D1 athletic departments profited in 2019. With these numbers in mind, schools can legally default to student-athletes’ private healthcare plans when athletic-related injuries arise. It is hard to imagine that the current structure of paying athletically related medical expenses is pro-competitive in nature, an exemption from antitrust laws. The Court felt differently in Alston under a “rule of reason” standard, and it is my hope that the same fervor behind NIL is given to healthcare considerations in collegiate sports. References Wood, K. (2013). NCAA student-athlete health care: Antitrust concerns regarding the Insurance Coverage Certification Requirement. Indiana Health Law Review, 10, 561-627. Lawrence, H. (2013). The impact of intercollegiate athletics financial inequalities. Journal of Intercollegiate Sport, 6, 25-43.
- Vince McMahon named as Defendant in Shareholder Derivative Lawsuit
Image from Sky Sports Yesterday, a WWE stockholder filed a derivative lawsuit on behalf of the WWE and its shareholders against CEO Vince McMahon and former Co-VPs George Barrios and Michelle Wilson. Barrios and Wilson were terminated from employment with the WWE in January 2020. The plaintiff alleges that the defendants breached their fiduciary duty to the company and its stockholders by misappropriating information, specifically related to the WWE’s contract with Orbit Showtime Network (“OSN”), a Middle Eastern broadcast provider. The complaint asserts that WWE’s relationship with OSN had become “increasingly shaky,” ultimately resulting in OSN canceling its contract with the WWE. In late 2018, OSN had approached the WWE regarding the early termination of the parties’ agreements and on or about December 18, 2018, OSN and WWE entered into a settlement agreement terminating their relationship as of March 31, 2019. However, as the plaintiff alleges, prior to the time that those relevant material facts were properly publicly disclosed, WWE corporate insiders acted to sell over $280 million of WWE common stock based upon their “superior knowledge of those material, non-public facts.” These facts were also the subject of a Securities Class Action, which was filed in federal court in NY. There, after denying the WWE's motion to dismiss on August 6, 2020, the judge later approved a settlement of the claims for $39 million. Here, the plaintiff had demanded that the company take action against the defendants to recover from misleading statements and profits obtained while trading off of misappropriated information. Such profit refers to trading activity from McMahon and his counterparts in 2019: 3/27/19: McMahon sells $261M worth of $WWE at $81/share 3/31/19: OSN and WWE relationship terminates Trading activity provided by OpenInsider The plaintiff brought this derivative lawsuit on behalf of the WWE after its board of directors ignored his 10/1/20 demand. A derivative lawsuit is one brought by a shareholder(s) of a company, on behalf of the company, when the company has refused to bring suit itself. Companies make decisions through their officers and directors. Therefore, when an officer or director has committed a wrongdoing that directly hurts the company and its shareholders as a result, shareholders have the right to “demand” that the company bring suit. As this lawsuit directly names McMahon, it could have significant ramifications for the future of the WWE.