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Sports Industry Contract Updates for the End of November

Kirsten Flicker

Attention New Yorkers - it's time to hang up those American football jerseys for the season (sorry Jets and Giants fans, you know it's true) and break out the football kits. The first ever soccer-specific stadium in NYC is being built in Willets Point, Queens. And NYCFC isn't the only team using the off-season to pursue new stadium sponsors - the Astros replace long-time sponsor Minute Maid.


  1. Houston Astros sign 15-year exclusive stadium naming rights deal with Daikin.

    • Coca-Cola's Minute Maid was the prior sponsor.

    • Financial terms have not been disclosed.

    • Sportico

  2. Michael Jordan to become Courtside Ventures' newest investor.

  3. Philadelphia Flyers sign Chevrolet as helmet sponsor.

    • Chevy will also receive signage inside the Wells Fargo Center, and a car display on the concourse outside the arena.

    • NHL

  4. NYCFC signs stadium naming rights deal with Etihad Airways.

    • Etihad Park will be NYC's first ever soccer-specific stadium. NYCFC currently plays its home games at Yankee Stadium.

    • The stadium will be entirely privately financed, and will be fully electric.

    • NYCFC

  5. Giannis Antetokounmpo launches VC fund Build Your Legacy Ventures.

    • The fund will focus on sports, entertainment and technology, and has already invested in women's 3-on-3 basketball league Unrivaled.

    • ESPN

  6. Formula 1 to add General Motors / Cadillac team in 2026.



Kirsten Flicker is a graduate of Fordham University School of Law from the class of 2021. She can be found on LinkedIn here.

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