Dec 16, 2023
The PGA Tour’s uncertain financial future is gaining some clarity — to the tune of potentially $3 billion — just over two weeks before a crucial deadline approaches.
Under the terms of a framework agreement (announced on June 6) with Saudi Arabia’s Public Investment Fund, a new, for-profit company called PGA Tour Enterprises would oversee the commercial business operations of the PGA Tour, DP World Tour, and LIV Golf. After backlash from players and even the U.S. government, the PGA Tour ultimately ended up in negotiations with a high-profile group of U.S.-based investors to accompany a potential investment from the PIF, which has a Dec. 31 deadline for completion.
Now, ESPN is reporting that an investment pact with Strategic Sports Group, a consortium of American professional sports team owners led by Fenway Sports Group (parent company of the Boston Red Sox), is imminent. SSG would inject more than $3 billion into PGA Tour Enterprises, and additional funding from the PIF could bring the total investment past $7 billion. That company could be valued at roughly $12 billion, according to The New York Times, which pegged SSG’s investment at $3.5 billion. The PGA Tour would have control over that new entity, with SSG and the PIF as minority investors.
Source: Front Office Sports