It’s March so all eyes are on college basketball. This year, the men’s and women’s tournaments present a unique opportunity for brands...

Adidas announced that it will be launching a name, image, and likeness (NIL) network that will be open to every eligible student-athlete...

This year’s Men’s and Women’s Division I Basketball Tournaments, also known as “March Madness,” marks the first time in tournament...

In July 2021, the US Supreme Court unanimously held that student athletes can profit off the use of their name, image, and likeness...

Former NBA champion and current collegiate golfer J.R. Smith has signed with Excel Sports Management for NIL representation. Smith spent...

A lot remains unclear in the NCAA athlete name, image, and likeness (NIL) space. States are unsure how their laws interact with NCAA...

The last month in the world of college athletics has generated a lot of conversation. Every year around this time, coaches are hired and...

High school phenom Mikey Williams signed a multi-year endorsement deal with Puma, which makes him the youngest athlete to sign with the...

By ruling against the NCAA in Nat’l. Collegiate Athletic Assoc. v. Alston et al., The Supreme Court effectively opened the flood gates to...

BY: MICHAEL FASCIALE Can the NCAA successfully argue that the fractured state-by-state approach to name, image, and likeness (NIL)...

BY: RJ CURINGTON Student-athletes across all collegiate sports have signed name, image, and likeness (“NIL”) agreements with businesses....

On Wednesday, September 22, 2021, the NCAA and each of the Power 5 Conferences filed an answer in In Re College Athlete NIL Litigation...

BY: MICHAEL MILLSTEIN While many of us anticipated that 2020 had cemented its legacy as the craziest year of the current decade, those in...

BY: RJ CURINGTON The National Collegiate Athletic Associations and the National Association of Intercollegiate Athletics new name, image,...